What I learned Selling Art Online The First Year

Selling Art watercolor art, pop surreal, art, pop, watercolor, surreal
"Questions of it" by Princess M


Selling art online is no joke, and not for the weak hearten either if you want to do it for a living. Never have I done something that has thought me so much than when it comes to selling my art.

Okay if your reading this you might think I been selling art for years and years.. but honestly I only been selling it for 2 years and 4 months.

Still from what my first year has thought me, it may help another who is going through their first year.. 

What I Learned Selling Art Online The First Year

1.SEO
Heard of it? It is what helps search engines find you. When I first heard of it I thought it was a company that you had to apply for.. but no. If you are selling art online and you don't know what this is good luck getting found. 
This was pretty easy for me to understand, granted there is ALOT to it and it changes all the time, but you just have to keep up with it 

2. How To Mail In Art
My first week of selling my art, I lost a lot of money.. why? Because I didn't know how to mail my art to my buyers.. 
My first week I sold 3 original art pieces.. 
WHICH all came back.. 

Crushed

and the money?

Refunded. 

Ouch..
But I did get better at mailing my art in. It took some time to properly learn how to protect my art during mail travel but I got the hang of it. 

3. How to Price Art
I was shocked with this lesson. I though $25.00 bucks for an original art piece measuring 14x17 inches was a fair price.. until I got loads of people telling me that it wasn't. 
I than learn the valuable lesson on perceived value

Plain and simple.. no real art buyers want to buy cheap art
that's as bad as buying a car for a cent.

Now most of my original art sells for 
$200-800 dollars

4. Promotion and Marketing Skills
It can take 12 days to make an art piece.. but can take 12 months to sell it.
Some originals sold right when I put it for sale.
While others didn't. 

From that I learned how to use social media to better market my art. 
I am telling you this now.. your art will sell itself
BUT it will sell itself better if you put it out there.


5. Not Everyone Will Like Your Art
Yes, not everyone will. It sucks to hear it at times.. but it doesn't mean you make bad art, your just putting it out to the wrong people. 

Did I take it personally? 
Yes 
and sometimes No

Bottom line, it happens. You get use to it after a while
Still, with a small river of people hating your work you have an ocean of people who will love it

6. Everyone Has The Power To Buy Art
But not everyone can afford a 500.00 art piece. 
So that was when I started selling art pieces that were of different price points for people to buy. I believe everyone is an art collector and their will to enjoy art should NOT be limited by their income. 

7. 1 Year feels like 20 Years. 
After what seems like YEARS of accomplishments.. I have to keep reminding myself that it's only been a year. Even now, I have to tell myself that its only been 2 years since I been doing this and who knows how much more expanded it will be in 20 years from now. 
Of course I wont be telling myself that Its only 20 Years

But often times, some artists just need to relax and smell the roses. Live life because you only have one to live.
I work all day every day of the week.. but I always make time for moments that count.

That is pretty much all I learned. Hope you weren't disappointed!
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1 comments:

  1. All of these are true. You can break down the process into two parts: 1.) building up the product, and 2.) putting it in the market. Both of which have their own sublevels and intricacies. Yet what keeps these all together, and even sets a firm direction, is good bookkeeping and accounting, because it's rather easy to lose the essential details to help you get in the right footing for those two processes. These sure are some fantastic samples. I hope they get the right kind of exposure from the right kind of target market.

    Meghan Payne @ B2 Accounting and Bookkeeping

    ReplyDelete

 

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